Wow, what a difference half a year makes! In less than six months, LOVE GENEVA has hit the ground running. We’ve distributed over 1500 free LOVE GENEVA bumper stickers around town. We’ve have well over 600 friends on Facebook. And we’ve organized eight highly successful Cash Mobs for downtown businesses. Other downtown businesses report a notable uptick in sales during Cash Mob days, which indicates that people don’t just target the Cash Mob store, but share the love around town. And we’ve just received word that we’ve been accepted to SHIFT YOUR SHOPPING – a campaign associated with the American Independent Business Alliance (AMIBA), a national non-profit organization helping communities successfully operate “buy local” campaigns. This will help us network with like-minded organizations and come up with new strategies for helping support and nurture Geneva’s economic and social sustainability.
But 2012 is only the beginning. We’ve got lots more work to do — but plenty of ideas! We’re excited about the GENEVA NIGHT OUT
campaign, which kicks off in February. We’re looking forward to a year full of new Cash Mobs. And more. Much more!
But for now, we want to wish you all our sincerest thanks for the support you have already shown to the LOVE GENEVA campaign. Proving yet again that if you Love Geneva, it’ll love you back!
And as you continue your holiday shopping, we want to encourage you to keep shopping local and supporting Geneva’s merchants, artists, and craftspeople. xoxo
We’ve scheduled the last CASH MOB of the year:
- LOCATION: Stomping Grounds, 492 Exchange Street
- DATE: Saturday, December 15th
- TIME: 11 am – 1 pm
What is a CASH MOB? When a group of people assemble at a local business and buy items to support that business and the overall community.
In the past few years, Stomping Grounds Arts::Books::Gifts has become an anchor store in downtown Geneva. They offer a wide range of books (vintage and rare, as well as new by regional writers), locally-made gifts, contemporary art by local photographers and painters, and cool graphic reproduced from antique sources. The owners, Bethany and James Haswell, have also become important supporters of Geneva businesses. When we first started the LOVE GENEVA movement, the Haswells were quick to lend their support and enthusiasm. So we want to give a little back to them. Plus, this is one of those times when you can amplify the local impact of your purchasing power by shopping in a local store that buys directly from local artists and businesses. So come on down to Stomping Grounds on Saturday, Dec. 15th, get some holiday shopping done, and spread some Geneva Love!